Nanette Besson Professoral Insights π
π - philosophy
The importance of π
The key figure π describes the ratio of the circumference of a circle to its diameter. It is called Archimedes' constant and is 3.14 for every circle.
π-Spheres
The spheres of the communication circle are the levels of stakeholders, stories, areas and channels. The aim is to create the perfect 360° coordination of the spheres.
Data based
We use public data, representative opinion research data, information provided by you and data collected ourselves, as well as all AI options to determine the spheres.
π for brand communications
π describes a 360° approach to brand communication in which the components of communication are perfectly aligned with the brand identity.
Transparency
We operationalize your brand and link it to the characteristics, preferences and requirements of the communication spheres. This allows you to make a strategic decision about your 360° communication.
Output: Your π-brand analysis
You receive the results prepared as a professional design presentation or in your own GPT robot, with which you can research your data yourself - whatever suits your communication.
"Values & Purpose are the new benchmarks." Nanette Besson